Lance's roles include dealer Sticky in the drug-related series Top Buzzer, Matt in two series of Teachers, Ben in the first series of I'm Alan Partridge, Jamie in Absolute Power and various roles in the sketch show Smack the Pony. He also played Richard, Daisy's boyfriend, in Spaced.　　Lance has also had roles in various films such as Late Night Shopping and The Search For John Gissing, the recent mini-series The Impressionists (as Bazille) and the sitcoms The Book Group, Sensitive Skin and Rescue Me. Smaller roles have included appearances in 2 point 4 Children, People Like Us, Saxondale, Marie Antoinette and Absolutely Fabulous.　　Additionally he played the character of Mr. Hugo in the pilot episode of Biffovision, as well as featuring alongside Mark Heap and Tim Key in another Paul Rose-penned pilot, "Now The Weather".　　Lance was also the voice for several UK TV commercials including brands such as Maybelline while he also starred in advertisements for Wrigley's Extra and the AA. He appeared on the 24 January 2008 episode of Never Mind the Buzzcocks where host Simon Amstell made a running joke of an effort to get him better name recognition by having a pre-recorded voice say "IT'S...JAMES LANCE" and running text across the screen saying the same thing almost every time he spoke.　　Lance also appeared in episode 6, series 3 of BBC series Hotel Babylon.[1] He appeared in the 2009 film Bronson, about the life of the violent British prisoner Charles Bronson, as art teacher Phil Danielson.　　Lance appeared on stage as Miles at the Trafalgar Studios in May 2009 in Marcus Markou's play Ordinary Dreams; Or How to Survive a Meltdown with Flair. He portrayed Eric Idle at the 2009 Edinburgh Festival in a play called Pythonesque by writer Roy Smiles.[2]